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Vehicle advertising is not a new phenomenon. You are quite likely to notice many vehicles, especially minivans, which are completely covered with information about the company and their products. Painting, construction, plumbing, and exterminators are a few businesses that extensively use this kind of vehicle wrap technique to carry information about their services. But the use of vehicle wraps doesn’t have to be limited to these services and in fact, can be just as effectively used by almost every other kind of service provider to gain maximum coverage with relatively less effort. Although vehicle wraps appear to be quite an easy advertising technique, it needs to be designed strategically. Before we unravel the secrets of designing a perfect vehicle wrap, it is essential to de-code what vehicle wraps are. Unlike what many people think, vehicle wraps are not painted. They are vinyl graphics that are directly applied to the original paint of the vehicle. They can be taken off easily when the vehicle is no longer used for commercial purposes.

Here are some tricks to get a perfect vehicle wrap:

Advanced planning

There is no doubt that before even starting the vehicle wrapping, it is imperative to consider the finish in your mind. As a company that specializes in vehicle wrapping, we can say that the success of perfect wrapping lies in knowing what our client expects in terms of the outcome. Sometimes, the ultimate aim of vehicle wrapping may be protecting the original paint while other times it may be advertising their business. It is imperative to understand and know for sure what the expected outcome is and plan accordingly. In the end, the design is just as crucial as the application of the car wrapping, and attention to detail is a must to avoid expensive mistakes.

Choosing the right style

There are two ways that vehicle wrapping can be done. Depending on your personal preference you can either choose a full or partial wrap. A full wrap will cover your entire vehicle in such a way that it is hard to notice the beginning and end of the wrap. Usually a creative for this kind of wrap will run throughout the vehicle and will possess key messages which can be read in random order and will still make sense to the reader. A partial wrap is only a portion of a vehicle is covered while some other parts of the vehicle still show the original paint of the vehicle. A full wrap is more impactful when you want a shoutout, but the partial wrap is quite subtle and effective too.

Material for wrap

When advertising your business, it is essential that your vehicle wrap looks elegant and of high quality. Of course, there are cheaper options available but if the wrap fails to sustain the weather changes and starts peeling off from places, what impression will that give your audience about your business? Using a high-quality wrap is recommended. Usually, for a full vehicle wrap, cast film is an appropriate choice. With almost unrivaled conformability, a cast film ensures that every curve and rivet of your vehicle body is covered, and once applied it will stay in place for several years.

If you are thinking about harnessing the power of a vinyl wrap for your business’ car, speak to Landon Graphics today for unbeatable prices and great quality car wraps.